Original ResearchPublished 25 September 2026Industrial brand equity in the cement industry: cognitive and relational drivers in a sustainability-transition contextFernando Aron De La Cruz Mendoza · Brunella Talledo MonroyFrontiers in Sustainabilitydoi 10.3389/frsus.2026.1887059
Original ResearchPublished 23 September 2026Political branding through journalistic disintermediation: a case based approachSudesh N. S. · Saradhi Gonela · Tanmoy De · Ravi Kumar JainFrontiers in Communicationdoi 10.3389/fcomm.2026.1888357
PerspectivePublished 19 August 2026India’s young tech professionals are investing more—but are they investing wisely?Ajith P. Mathews · Lucas MariasaveryFrontiers in Human Dynamicsdoi 10.3389/fhumd.2026.1940032
